TED X SARASOTA
In the fall of 2016 Ted X was having a series of talks in Sarasota, and my class was given the opportunity to make animations for different speakers at the event. We were given Dr. Joseph Michelli as our focus. Joseph has written the book (7 in fact) on brand stories, including Starbucks, Mercedes-Benz and the Ritz-Carlton. His work centers around leaders and business owners to help them define and build memorable brands. An easy task one may think, in fact it is a deliberate and multi-faceted process. You can see our thought process on the creation of this animation through our pitch below.
Styleframes by the talented Natalie Palumbo
Styleframes by yours truly.
